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There’s an app for that…

November 18, 2010

In today’s new world, there isn’t much that can’t be done without a cell phone. What used to serve as a device for phone calls and maybe a few texts has exploded into a world with endless possibilities. The internet and innovations like droid phones have opened up the communication channels in a whole new way. As you may have guessed, marketers have jumped on this bandwagon and as well they should! Shopping, paying bills, booking flights and travel, making any kind of reservation…you name it; it can all be done from the convenience of your phone!

One retail chain that is taking advantage of the mobile phenomenon for the holidays is Target and they’re doing it in a number of ways. From mobile coupons and gift cards to store locator tools, Target is working to make shopping with them easy (and who doesn’t want ease this holiday season?) You can read more about their approach and offers in this article: http://www.mobilecommercedaily.com/target-reveals-mobile-plans-for-holiday-2010-in-exclusive-interview/

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