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TV ratings: ‘Idol’ top 10 tops Wednesday

March 25, 2010

TV ratings: ‘Idol’ top 10 tops Wednesday

Fast National ratings for Wednesday, March 24, 2010

Wednesday’s ratings played out the way they typically do — the addition of “Survivor” to the night notwithstanding — which means that the “American Idol” results show gave FOX a sizable victory for the night.

FOX averaged 13.9 million viewers and an 8.1 rating/13 share among households in primetime. CBS, led by the NCAA tournament-displaced “Survivor: Heroes vs. Villains,” took second with 8.9 million viewers and a 5.6/9. NBC (7.2 million, 4.7/8) beat out ABC (6.3 million, 4.1/7) for third place, and The CW trailed with 2.05 million viewers and a 1.4/2.

In the adults 18-49 demographic, FOX led the way with a 4.5 rating. CBS took second with a 2.4, followed by ABC at 2.3 and NBC at 2.0. The CW scored a 0.9.

Wednesday hour by hour:

8 p.m.

CBS: “Survivor: Heroes vs. Villains” (10.9 million viewers, 6.5/11 households)

FOX: “Human Target” (6.8 million, 4.2/7)

 ABC: “Modern Family” rerun (5.9 million, 3.9/7)/”The Middle” (7.2 million, 4.6/8)

NBC: “Mercy” (5.4 million, 3.6/6)

The CW: “America’s Next Top Model” (3 million, 2.0/3)

18-49 leader: “Survivor: Heroes vs. Villains” (3.3)

9 p.m.

FOX: “American Idol” results (21 million, 12.0/19)

CBS: “Criminal Minds” rerun (8.3 million, 5.4/9)

ABC: “Modern Family” (9.05 million, 5.5/9)/”Cougar Town” (6.3 million, 4.1/6)

NBC: “Law & Order: SVU” rerun (5.75 million, 3.8/6)

The CW: “Fly Girls” series premiere (1.2 million, 0.8/1)/”High Society” (914,000, 0.7/1)

18-49 leader: “American Idol” (7.1)

10 p.m.

NBC: “Law & Order: SVU” (10.4 million, 6.7/12)

CBS: “CSI: NY” rerun (7.6 million, 4.9/9)

ABC: “Ugly Betty” (4.6 million, 3.2/6)

18-49 leader: “Law & Order: SVU” (3.3)

Ratings information includes live and same-day DVR viewing. All numbers are preliminary and subject to change. Source: The Nielsen Company.

One Comment leave one →
  1. March 25, 2010 8:44 pm

    This was great news for our client Northwest Weight Loss Surgery. They aired in last night’s American Idol program at 9:36PM which delivered great ratings! Great ratings, means lots of eyeballs to see the client’s commercial, which generates results for their business. That’s what we like to hear!

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